Often the most strikingly visible part of our environment, advertising can enliven a city and add something vital to one’s early-morning commute. While not every ad can light up an urban precinct like the immersive displays Samsung used in New York’s Times Square to debut...
Leading out-of-home company Provantage Media Group is proud to announce that they have just been awarded a Level 1 B-BBEE rating by Grant Thornton – the highest BEE rating achievable. This makes Provantage one of the largest OOH media companies to have achieved a Level...
Outdoor Network has launched its latest state-of-the art digital rotating billboard in Durban, and will be rolling out this innovative platform to numerous other sites around the country in the months to come. Ideal for advertisers seeking national coverage, the new digital billboard from Outdoor...
Competition among retail brands has never been as fierce as it is now, and marketers face the challenge of winning the attention and spend of easily distracted consumers. But out-of-home is a winning strategy, comparable to point-of-sale when it comes to achieving return on investment,...
This year, the Joburg Open employed an integrated advertising campaign, utilising a number of Out-of-Home platforms. The campaign aimed to create awareness for the tournament while encouraging golfing enthusiasts to attend the event. Outdoor Network provided strategically positioned billboards in and around key Johannesburg high...
Sumaya Salejee recently joined the Outdoor Network Johannesburg office in the position of Business Process Manager within the billboard division. Sumaya’s experience and knowledge have been secured with the intention of strategically streamlining business processes and attend to any gaps that may be identified in...
Traffic congestion in South Africa’s major cities is on the rise. So what does this have to do with billboards? Howard Lonstein, Marketing Manager for Outdoor Network, looks at an ongoing traffic index and other related research to show how the compelling spectacle of supersized,...
Provantage Media Group (PMG) and Outdoor Network (ON) are pleased to announce the merger of their respective Out Of Home media operations. The merger, which has been approved by the Competition Commission, sees Provantage Media Group taking up the major shareholding in Outdoor Network. The...
Sales professional and strategic marketer Jonathan Everest has joined Outdoor Network’s Johannesburg office as Head of Sales – Street Furniture. Having started his career packing chocolate slabs onto the shelves of Johannesburg’s corner cafés and retail outlets 28 years ago, Jonathan moved across to the...
Top 500 Best Managed Companies has identified Outdoor Network as rivaling the largest companies in its outdoor media category, falling under the cyclical services sector. Until the final ranking positions are announced by Top 500 in November, it is heralded as one of the Top...
